01
Find the right fit.
Define your ideal account, research suitable businesses and identify the people connected to the problem you solve.
Account research + buyer mapping
A SPECIALIST OUTBOUND PARTNER
Good business
starts with a
real conversation.
B2B appointment setting for cybersecurity, IT and software companies. We find the right buyers, start relevant conversations and bring qualified interest to your calendar.
Researched accounts. Relevant outreach. Clear qualification.
FROM FIRST SIGNAL TO FIRST CONVERSATION
VANTRELAY
01 / ACCOUNT FITThe right business
02 / RELEVANT BUYERA reason to talk
03 / QUALIFIED INTERESTA real conversation
BUILT FOR COMPLEX B2B SALES
Cybersecurity IT services B2B software
01 / THE APPROACH
QUALITY BEFORE VOLUMEYour expertise.
The right audience.
A better first meeting.
You know what makes your service valuable. The challenge is getting a relevant buyer to give it their attention.
Vantrelay joins the dots between your offer and your next sales conversation, with account research, purposeful outreach and qualification built around your business.
02
Start with relevance.
Build an approved message around a specific business need. Reach out thoughtfully and follow up with a clear purpose.
Positioning + outbound outreach
03
Make the handover count.
Qualify interest against your agreed criteria, arrange the conversation and pass across the context your sales team needs.
Qualification + meeting handover
02 / WHO WE WORK WITH
SPECIALIST OFFERS. SPECIFIC BUYERS.Complex offer?
Make the introduction simple.
Technical buyers don’t need another generic pitch. They need a relevant reason to have a conversation.
Trust starts before the first call.
Reach the businesses your security services are built for. Turn a technical offer into a relevant reason for the right buyer to talk.
THE QUESTION THAT SHAPES THE CAMPAIGN
Which organisations have a clear reason to review their security approach?
RELEVANT BUYERSIT leaders · Security leaders · Business ownersExplore a campaignA MEETING WITH A REASON BEHIND IT
Your calendar deserves
more than a name.
A useful meeting starts with shared expectations. Before launch, we agree what a qualified conversation looks like for your business.
Define your ideal meetingTHE QUALIFICATION STANDARD
Account fit
Matches your agreed sector, size and geography.
Relevant contact
Connected to the need or the buying decision.
Real interest
Understands the topic and wants to explore it.
Agreed next step
Has explicitly accepted the conversation.
Agreed upfront. Documented at handover.
03 / START WITH FOCUS
A CLEAR SCOPE. A CONSIDERED START.One offer. One audience.
A focused 30-day pilot.
Start with a defined campaign before committing to a bigger programme. We agree the audience, qualification criteria, responsibilities and fee, then measure the response.
Discuss a pilot Paid engagement · Scope agreed before launch01
Align
Your offer, ideal buyer and qualification standard.
02
Prepare
Researched accounts and messaging you approve.
03
Connect
Agreed outreach, follow-up and qualification.
04
Review
A clear view of activity, replies and meeting outcomes.
04 / THE DETAILS
Good questions.
Straight answers.
A clear understanding of the work comes before a campaign.
What does Vantrelay actually do?
We research suitable business accounts and decision-makers, develop outreach around your offer, handle agreed follow-ups, qualify interest and arrange sales conversations. You deliver the sales call and close the business.
What counts as a qualified meeting?
We agree that definition before outreach begins. Typically, the prospect must fit your target account profile, be a relevant contact, show interest in a specific topic and explicitly agree to a meeting. You receive the context alongside the booking.
How does the first engagement work?
We begin with a scoped, paid 30-day pilot. Together we choose one offer, one audience and a definition of a qualified meeting. Your proposal sets out the channels, activity, responsibilities and fee before work starts.
Do you guarantee sales or a set number of meetings?
No. Replies, meetings and sales depend on your audience, offer, timing and sales process. The pilot sets clear deliverables and measures what actually happens, so the next decision is based on evidence.
Will you represent our business in outreach?
Yes, within the scope you approve. Targeting, positioning and outreach are reviewed with you before launch. Prospect conversations should accurately reflect your services and give recipients a clear way to decline further contact.
Do we need paid advertising?
Paid advertising is not part of this offer. We focus on researched outbound outreach, follow-up and qualification using the channels agreed for your campaign.
LET’S FIND YOUR NEXT CONVERSATION
You bring the expertise.
Let’s build the introduction.
Tell us what you sell and who you want to reach. We’ll review your enquiry and explore whether a focused outbound campaign is the right fit.
Clear scope before you commit Your messaging, approved by you A defined qualification standard
Good business starts
with a real conversation.